• Surfer In The Sun TeeSurfer In The Sun Tee
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    Surfer In The Sun Tee

    $38.00

    Westcoast surf artist Al Swaney draws on her life experiences in Ireland and Hawai’I in this creative collaboration between Ulupono and Bleusome Art. Her signature line art accentuated with bold…

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  • Still Wahine TeeStill Wahine Tee
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    Still Wahine Tee

    $36.00

    The women’s tee is a collaborative creation between Ulupono and east-coast surf artist Meg Jacovino. My artwork is inspired by surfing and the sea! The sun, moon and stars. My…

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  • Enjoy Stoke TeeEnjoy Stoke Tee
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    Enjoy Stoke Tee

    $32.00

    It’s why we surf. Stoke is a feeling that only a surfer knows. It’s also something that can never be synthesized, commercialized, bottled and sold. Stoke is free, and it…

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  • Single TeeSingle Tee
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    Single Tee

    $28.50

    Can’t we all just get a longboard? Heck no. Back in the day, you earned your way to a longboard. When only the older dudes sat way outside on their…

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  • Pray For Parking TeePray For Parking Tee
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    Pray For Parking Tee

    $32.00

    There was a time when parking meant pulling up on the dirt shoulder along the Pacific Coast Highway. Nowadays you’re lucky to find a spot in the now paved and…

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  • Kook Tee- 97%
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    Kook Tee

    $1,000.00 $32.00

    We were all kooks once. The key is to not remain a kook. Don’t drop in. Ever. Don’t bail your board. Respect the pecking order. Take a wave, and give…

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  • Thrive TeeThrive Tee
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    Thrive Tee

    $28.50

    Along with the skull & crossboards, the Thrive Tee showcases the meaning behind our namesake and our raison d'être. To thrive on a noble path. Unisex and fits like a…

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  • Compass TeeCompass Tee
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    Compass Tee

    $28.50

    Life is about different choices, different paths, different headings. We’ve chosen our path to stay true to core. The Compass Tee is a reminder of these different headings and the…

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  • First In TeeFirst In Tee
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    First In Tee

    $37.00

    To do the dawn patrol means to be primus intus – first in. Out in the lineup before most have even had their morning coffee. Braving the cold and darkness…

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    Ulu Pono Tee

    $28.50

    To pay homage to surfing is to pay respect to its Hawai’ian origins. The words “ulu pono” themselves invoke the native phrase meaning, “to thrive on a noble path.” Our…

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