• DP Hoodie

    $62.00

    Make no mistake it can get frigid cold that early in the morning and a hoodie is standard issue for all dawn patrols. Layer a long-sleeve tee, throw on a…

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  • First In Tee

    $37.00

    To do the dawn patrol means to be primus intus – first in. Out in the lineup before most have even had their morning coffee. Braving the cold and darkness…

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  • DP Beanie

    $24.00

    It gets cold on dawn patrols, so you gotta keep the noggin warm. Our 12-inch knit beanies sport an adjustable cuff embroidered with our iconic “skull & crossboards.”

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  • DP Tumbler

    $20.00

    For those that need to take their java with them on dawn patrol, our DP Tumbler is your new best friend. These 14-ounce travel tumblers are made of double wall…

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  • Noble Mug

    $12.00

    Our flagship mug displays our namesake and creed, “thrive on a noble path” on one side and our iconic “skull & crossboards” on the other. These ceramic 14-ounce mugs are…

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  • Ulu Pono Tee

    $28.50

    To pay homage to surfing is to pay respect to its Hawai’ian origins. The words “ulu pono” themselves invoke the native phrase meaning, “to thrive on a noble path.” Our…

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  • Noble Path Tee

    $28.50

    Pursuing a noble path is never easy. It is a winding path fraught with headwinds. What drives Ulupono forward and determined to live up to its namesake is our very…

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  • Support Local Tee

    $28.50

    Some call it community, others call it family, Hawai’ians call it ‘ohana. No matter what you call it, it is only as sacred as its support structure. Have a chat…

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  • Classic Badge Tee

    $37.00

    In September 2018, competitive surfing’s governing body announced an equal pay program to male and female athletes in the pro circuit. This landmark decision marks the first sporting body to…

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